Virgin Mobile ad concept

My ad concept for Virgin mobile handsets.

A few weeks back MyPopkorn ran a competition for creating print/TV commercials for 3 brands: Virgin mobiles, Sprite and Uniquely Singapore. They claimed that they had a respected panel of judges, promised huge monetary/non-monetary rewards for winners and actually showed a ray of hope to many budding copywriters and ad-makers. The competition received a huge response, around 3000 entries and then, simply vanished without a trace. The creative awards page on MyPopkorn now doesn’t exist. Google doesn’t show any result about who won this, or whether even the judgment actually took place. Now I doubt if this all was just a scam to promote their website and attract some free traffic/free publicity for their site.

Anyways, here is what I created for Virgin mobile handset ads. Please give your opinion in the comments.




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